Consumers' Consciousness for Sustainable Consumption and Their Perceptions of Wooden Building Product Quality

Abstract Wood products are seen globally as an important solution to substitute nonrenewable materials in the construction sector enhance life cycle sustainability of buildings. Globally, most prominent opportunities for change housing production lie multistory residential buildings, which built mainly concrete, steel, and bricks. The possibilities achieving multiple benefits from use wood buildings have gained interest among scholars, especially 2000s. However, research has been dominated by views (especially processes), while scientific knowledge consumption occupational phase buildings) remains very limited. Information about how consumers with differing sustainable evaluate quality wooden building particularly is scarce. This study aimed investigate consumer perceptions product examine connect consumers' consciousness (CSC). data were gathered 2018 a postal survey sent 1,000 people living Finland (response rate 25.6%) analyzed exploratory factor analysis Mann-Whitney U test. According results, respondents' indicators can be grouped into three factors: technical advantages, environmental materials, social at home. strength CSC was found linked quality. results help actors involved industries better meet expectations both different aspects lifestyles.